Staff Report//June 5, 2025//
Staff Report//June 5, 2025//
Oscar Gipson, Communications Coordinator – [email protected]
If you thought the lake home market would bounce back in 2024, you’re not alone. So did everyone else. But according to Glenn S. Phillips, CEO of Lake Homes Realty, “real estate hasn’t behaved the way any of us expected.”
Real estate sales nationwide have stalled this year, and Lake Homes Realty—the nation’s leader in lake real estate—is here to break it down.
With exclusive data from thousands of lake real estate markets nationwide and millions of visitors engaging on LakeHomes.com, Lake Homes Realty has its finger on the pulse of “discretionary estate,” including lake homes and land.
This summer’s market presents a refined selection of lake properties. According to the Summer 2025 Lake Real Estate Market Report by Lake Homes Realty, there are 112,530 lake home and lot listings, an increase of 17,226 from summer 2024.
With an increase in listings, the total market value has increased to $65.60 billion, up from $53.38 billion last year.
TARIFF CONFUSION FUELS FEAR, UNCERTAINTY, DOUBT
According to Phillips, tariffs are playing a much larger role in the market freeze than many realize. “These ongoing, unpredictable tariff decisions are jolting the stock market—and our buyers are watching that closely.”
Lake homes are discretionary purchases and more than 50% of all transactions are cash. Some blame stalled deals on mortgage interest rates, but that’s a “lazy answer,” said Phillips. While rates may affect a few buyers, most have adjusted to 6–7% as the new normal. In lake real estate especially, interest rates rarely play a major role in market activity.
When affluent buyers see volatility in their investment portfolios or hear mixed messages about trade and inflation, they pause. “A confused buyer doesn’t pull the trigger,” Phillips said. “They wait. That’s the heart of FUD—Fear, Uncertainty, Doubt—and it’s paralyzing demand.”
The uncertainty isn’t just economic—it’s emotional. “People aren’t buying second homes when they’re unsure about their financial future,” he added.
Overpriced Listings Using Outdated CMA
At the same time, sellers are holding out for prices that reflect a market that no longer exists. “How do I know most lake homes on the market are overpriced? Easy—they’re not selling,” Phillips said.
Sellers have been relying on outdated CMAs—comparable market analysis inflated by the COVID buying frenzy – and assuming automatic appreciation. “But today’s buyers are cautious and unwilling to overpay,” he said. “The gap between expectation and reality is keeping deals from happening.”
Phillips remains optimistic for a turnaround in 2025—once tariffs stabilize and consumer confidence returns. “When the FUD fades, the lake market will move again.”
TOP LAKE REAL ESTATE MARKETS NATIONWIDE
This summer, Puget Sound, WA leads with the most extensive selection of properties, boasting a total value of $1.526 billion in lakefront, lake view, and lake access properties, according to Lake Homes Realty’s Summer 2025 Lake Real Estate Market Report.
Following Puget Sound, homebuyers seeking lakefront living have numerous options across the country. Other top contenders for largest lake real estate markets include:
According to the quarterly report, nineteen states serviced by Lake Homes Realty had over one billion dollars in lake home and lot real estate listings.
Texas continues to set the standard with a massive $12 billion in lake property listings, followed by Florida at $7 billion, and Washington at $4.9 billion. States that surpass the $1 billion mark include: