WalletHub has ranked 2014’s Best & Worst Retailers for Black Friday Deals.
The online personal finance site surveyed 5,525 deals from ad scans of 21 of the U.S.’s biggest retailers.
The company ranked JCPenney as the best retailer for deals, followed by Macy’s, Rite Aid, Meijer, Sears, Walgreens, Office Depot and OfficeMax, Ace Hardware, Kohl’s and Staples.
The company said JCPenney has the highest overall discount rate at 65 percent, while Costco has the lowest, at 21 percent.
Jewelry is the most discounted category, at 58 percent; electronics and computers are the least discounted, at 30 percent.
The overall average discount for Black Friday is 39 percent. The company warned that consumers “should aim for this or a greater discount in order to avoid Black Friday traps.”
The toys category has the biggest number of discounted items, representing 26% of all offers.
For the full report and to see where each retailer ranks for each product category, visit http://bit.ly/1vx8gKv.