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Berko

BERKO: Sears and Coke (access required)

Dear Mr. Berko: Sears finally reported a profit last May — $2.28 a share. My stockbroker had me buy 1,000 shares in early June at $7 because he thought Sears had turned the corner to profitability. He insists Sears will ...

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BERKO: FINRA’s coming big database (access required)

Dear Mr. Berko: My brother-in-law, who is a longtime human resources officer with a New York Stock Exchange brokerage, told me that the Financial Industry Regulatory Authority is establishing a new database to improve regulatory enforcement. This database will include ...

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BERKO: Just Buy It (access required)

Dear Mr. Berko: My 19-year-old daughter is a saver and wants to buy 47 shares of Nike. I don’t know enough about stocks to advise her. What can you tell me about Nike? Would she be making a wise decision? ...

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BERKO: Schumpeter vs. Amazon.com (access required)

Dear Mr. Berko: Amazon.com recently agreed to sell Nike products. Amazon can sell Nike’s merchandise for less than retail stores can, and according to my college professor, this is a first step toward taking over Nike. Amazon currently owns Whole ...

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BERKO: Hold Boeing? (access required)

Dear Mr. Berko: In January 2010, you advised me to invest $10,000 in Boeing. I bought 157 shares at $63. Thanks to you, I’ve quadrupled my money, and the $5.68 dividend, which has increased every year, is a 9 percent ...

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